Instructor:Junzhe Wang
This course covers the general methodology framework for scientific research and detail method steps for management research design. It is designed for graduate students who aims to form a scientific thinking way in future life, also it is designed for students who intends to do research independently in management and other related disciplines such as strategy, organizational behavior, and marketing. Lecture topics include (but not limited to): a brief introduction to methodology of management research, variation and conceptualization, measurement and operationalization, correlation and causality, sampling method and bias, survey design, experiment design, case study design. Phenomenon-driven questions and research design will be discussed along with theoretical and practical examples given in each lecture. Throughout the course, we will highlight the connections among the empirical phenomenon, theoretical conceptualization, statistics, data, theory, and intuition. Students are required to choose a research topic in the beginning and to go through of the entire process of a research project design, from the observation of experiential phenomenon to a research question, concept generation, variable measurement, hypothesis development and detailed method choice, to manuscript writing. Students completing this course are expected to develop a solid foundation of scientific thinking and the ability of seeing through complex phenomena and data in our societies.